Pininfarina is not a car brand like any other. Historically a famous family-owned car design firm, it has become a manufacturer in its own right when unveiling its very first model, Pininfarina Battista. True electric hypercar with 1900 hp, this model is limited to 150 units.

 
For its first time at Geneva International Motor Show, the Italian company entrusted us with the task of organising a press conference to reveal this first model. This key moment culminated in a VIP evening event which gathered over 300 guests.

Unveiling Pininfarina’s first model at Geneva International Motor Show

Pininfarina - Geneva International Motor Show

Focus and Fiesta are two of Ford&rsquo;s top-selling and strategic models. The brand wanted to highlight them to European journalists via an official launch event that we coordinated in the south of France.

 
The event took place at the Terre Blanche Hotel, a 5* resort in the Var region (France), and lasted three weeks, gathering together over 1,000 journalists and influencers to discover and test the new Ford Focus and Ford Fiesta. We set up a 600m&sup2; tent within the hotel grounds where the cars were presented every day.

Allowing journalists to test new Ford products

Ford Europe - Focus & Fiesta press launch

As one of the world&rsquo;s most, if not the most, environmentally-friendly city, Copenhagen is the ideal venue for brands wishing to highlight energy-related commitments. Leader in the field of hybrid mobility, Toyota is one of them. This is why we opted for Copenhagen to host the 2017 national convention for the brand&rsquo;s French network.

 
The event took place at a former warehouse dedicated to locomotive repair, which had a strong industrial character. There, we enhanced the different messages that the brand wanted to convey to its sales forces.

Gathering Toyota’s network in the Danish capital

Toyota - 2017 national convention

An event in several stages comprising adventure, spirituality, history and emotions.

The programme included: visiting the Temple of the Sacred Tooth Relic in Kandy, enjoying a stroll in Peradeniya botanical gardens, visiting a moonstone mine, learning the gestures of ancestral picking in a tea plantation, tasting traditional dishes...

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To punctuate this trip already full of surprises, the participants went to an ecological farm working on turtle conservation in the Indian Ocean. Shortly after dark, they all took part in the reintroduction of turtles into their natural environment.&nbsp;

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An extraordinary adventure for all of the participants.

8-day and 5-night programme for 80 people

For this incentive, 80 guests headed to Colombo, Sri Lanka capital city, starting point of an incredible 8-day trip, immersed in the heart of the Emerald Island.&nbsp;

A manufacturer's financial department thanks its sales force

Reward trip to Sri Lanka

A restful event focused on well-being for the 20 guests.

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On the second day, they headed to the sea. On board a catamaran exclusively hired for the event, the guests discovered beautiful remote coves, far away from tourists, and they appreciated the joys of snorkeling, contemplating the local marine fauna. The sporty ones also took part in a stand-up paddle workshop. The day culminated in a gala dinner in an 18th&nbsp;century palace.

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On the last day of the trip, before returning to Paris, everyone travelled across the Tramuntana in an unusual way: riding motorised tricycles. They also drove along the Corniche Road.

3-day and 2-night programme for 20 people

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The first day of the event was a relaxing one. The participants visited the city of Palma de Mallorca with electric bikes and enjoyed different gourmet pauses for local pastries and refreshments, while admiring an impressive panoramic view of the city.

A player in the manufacturing industry invites its best customers

Reward trip to the Balaeric Islands

An event combining professional visit and discovery of the city.

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Divided into 2 groups, the participants first followed a guided tour of the Volkswagen Autoeuropa assembly plant, one of the most modern sites in Europe in the automotive sector, led by an interpreter. Then, they toured the city, discovering its most emblematic districts in an unusual way: on board &ldquo;tuk-tuks&rdquo; or &ldquo;GoCars&rdquo;.

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Tasting &quot;Pasteis de Nata&quot;, travelling across the city using its famous tramway, going up the famous &ldquo;Pilar 7&rdquo; to the panoramic view point bridge, meeting a traditional &quot;Tuna&quot;... Nothing was left to chance so that participants could experience the real Lisbon and feel what the city is made of.

2-day programme for 90 people

In November 2018, 90 Volkswagen authorised repairers, enjoyed a 2-day trip to Lisbon, capital of Portugal.

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VW rewards its network of authorised repairers

VW Challenge Explorer

A special time at the heart of a vineyard

The participants arrived at Ch&acirc;teau Maravenne, in the Var region, and enjoyed an exclusive day at the heart of the organic vineyard. Their special programme included: off-road driving within the site on board Premium SUVs, lunch on the privatised terrace, technical workshops, and wine tasting.

An exclusive day in the Var region

As a global player in the energy sector, ENGIE has trusted FACETS to create an exclusive day for its loyal clients and partners.

Engie gathers its best customers

ENGIE - Customer animation

Powered by a sophisticated hybrid engine and with a bold design, the new Ford Puma marks the beginning of a new era for the brand. Ford has asked us to create and coordinate a press launch that highlights all of the different features of this SUV, introducing a new generation of hybrid electric cars that are less polluting and more accessible.

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We chose to host the event in Malaga, Spain. Participants had the exclusive opportunity to discover the new Ford Puma whilst we emphasised Ford&#39;s ambitions in the market.

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Introducing the new Ford Puma in Andalusia

Ford - New Puma press launch

Trip to the heart of the rainforest

Divided into 3 groups, the participants first visited the country&rsquo;s capital, Panama City, its historic district and Canal Museum, before heading towards the tropical forest. Once inside Chagres National Park, they discovered the life of the Emberas Indian community, going down the river in a dugout canoe, fishing, tasting fresh fruit... This particularly immersive experience culminated in some free time to enjoy the seaside and its activities.

7-day and 5-night programme for 225 people

World famous for its canal, which is one of the most important trade routes in the world, Panama has remained an authentic country full of truly exotic experiences. 225 members of Volkswagen authorised repairers enjoyed a rewarding trip to this small country of Central America combining cultural immersion with a relaxing break.

In January 2019, the FIA celebrated its &quot;Hall of Fame&quot; at Place de la Concorde in Paris. Dedicated to the World Rally Championship and its World Champions, this Hall of Fame gathered together the WRC family and its community of fans for a time travel ceremony, showcasing the different models that have marked rallying history.

 
We helped the FIA in this project, bringing our event expertise to the table and providing comprehensive support: coordinating the entire scenography and Facebook live broadcast, greeting journalists and guests, and curating the exhibition of 6 World Championship winning models.

Bringing the WRC community together

FIA – WRC Hall of Fame

A two-fold stay combining business trip with leisure time

Upon their arrival, participants gathered for an opening plenary session which marked the beginning of the seminar, followed by a cocktail dinner. After a second business-oriented day and a few meetings, the whole group was invited to relax and take part in different nautical activities (catamaran, snorkelling...). A dinner at a restaurant located in a sea cove also punctuated their stay, before a closing plenary session.

A 4-day/3-night programme on the island

World leader in optical systems, Carl Zeiss Vision has invited its employees to Corsica, federating them around several activities. This was an opportunity for the company to share its strategic vision within a special environment.

Carl Zeiss Vision gathers employees in Corsica

Cars Zeiss Vision – Seminar in Corsica

90 European journalists gathered in the south of France to discover the new version of the legendary &quot;Mustang Bullitt&quot;, hero car in the iconic eponymous film (1968).

 
Participants stayed at the Cap d&#39;Antibes Beach Hotel, a 5-star hotel privatised for the event, they tested the car on the Route Napol&eacute;on, and enjoyed an exclusive outdoor screening of Bullitt on the beachfront, in the evening.

Reviving a legend in the South of France

Ford - Mustang Bullitt press launch

On-track taxi drives and exchanges with the players

The guests first went to the Driving Center track, within the Paul Ricard Circuit, for a series of taxi drives on board Porsche Cayman models. After this driving session, they then had the opportunity to meet and exchange with the RCT players, in privatised areas within the track&rsquo;s site. It was a unique moment, which ended how it should, that is to say with a cocktail dinner.

An evening party at the heart of the Paul Ricard Circuit

The Rugby Club Toulonnais, a club playing in French Top 14, wished to invite all of its partners to the Paul Ricard Circuit in Le Castellet, for an exclusive evening at the heart of the track&rsquo;s site.

RCT gathers its business partners

Rugby Club Toulonnais - Business Club Party

To celebrate its new partnership with ALD Automotive, long-term leasing and fleet management expert, Ford asked us to organise an evening event.

 
We decided to stage this festive event at the Faust, emblematic venue in Paris, under the Alexandre III Bridge, attended by 120 guests. This was an opportunity to put one Ford Mustang on display and reveal the latest Focus generation, one of Ford&rsquo;s top-selling models.

Celebrating new Ford-ALD Automotive partnership

Ford - partnership launch

Following on a few days including cultural visits and a cruise on the seafront on board a private schooner, the rest of the trip took participants away from big cities for a magnificent adventure along the wild coastline. In Fortaleza, they embarked on a buggy road-trip which was punctuated with many highlights: discovering paradisiacal lagoons, having lunch in traditional huts, and enjoying dinner on Jericoacoara beach.

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To top it off, the guests also had the opportunity to relax in high-end hotels such as eco-friendly MyBlue Hotel located North of Fortaleza, right in the middle of Jericoacoara National Park, in the heart of an oasis.

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A particularly astonishing travel experience, combining cultural heritage and breathtaking landscapes.

8-day and 6-night programme for 60 guests

For this exceptional trip to the Northeast coast of Brazil, the participants met in Salvador de Bahia, UNESCO World Heritage Site, renowned for its Portuguese colonial architecture, Afro-Brazilian culture and tropical coastline.

A player in the oil sector thanks its network

Incentive Travel in Northeast Brazil

A unique experience that touched the heart of all participants.

The following days alternated between visits to monasteries, typical villages and traditional markets. The participants discovered breathtaking landscapes such as deep forests, hidden lakes, and amazing oases, riding motorcycles, by boat or on board dugout canoes. Encounters and experiences punctuated this programme in the heart of the country&#39;s traditions.

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Throughout the trip, as the guests moved from place to place, they had the opportunity to enjoy relaxing moments in 3 high-end hotels, some of which having taken them to unexpected locations.&nbsp;

9-day and 6-night programme for 40 people

For this incentive trip, the 40 customers and resellers began their adventure with a domestic flight to Bagan, one of the most astonishing sites in all of Southeast Asia, where thousands of history-filled stupas and temples are found.

A player in the oil sector invites its customers and resellers

Incentive trip to Burma

A unique and unusual event, offering a change of scene and relaxing activities.

In order to discover all of those, the guests got immersed in the best conditions. As soon as they arrived, they had the luxury to stay in Alila Jabal Akhdar, one of the most impressive 5* hotels in the world, 2,000 metres above sea level, overlooking a spectacular gorge and facing the Hajar Mountains. &nbsp;

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During their stay, they discovered the Nizwa fort, visited one of the oldest souks in the Arab world, and enjoyed a cruise along the coast.&nbsp;

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Many relaxing activities also completed their experience, allowing everyone to make the most of the hotel&rsquo;s incredible facilities.

4-day and 3-night programme for 15 people

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Oman is a country that has remained unknown to all for a long time. But recently, this began to change, revealing a welcoming people, spectacular landscapes and an extraordinary cultural heritage.

A manufacturer's financial department congratulates its sales force

Reward trip to the Sultanate of Oman

5-day and 4-night programme for 230 people

In February 2020, VW France&rsquo;s best repairers flew to the other side of the Atlantic to conquer Quebec.&nbsp;

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Travelling across&nbsp;Belle Province, they got fully immersed in the heart of the region and its traditions.

As part of this adventure between Quebec City and Montreal, the participants discovered a typical outfitter, took part in exciting activities (snowshoe stroll, dog sled and snowmobile rides), shared great experiences, and met colourful characters. A gala evening hosted in a traditional sugar shack in the middle of the forest was also a thrilling moment.

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A unique experience that will be remembered by the 230 guests.

Volkswagen Challenge Explorer

For the modern part of this incentive, the participants had the chance to appreciate a 360&deg; panorama of Dubai from the top of Burj Khalifa, highest building in the world (828 metres). They also discovered the immensity of Dubai Mall, and visited the biggest Lamborghini dealership on the planet.&nbsp;

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On the traditional side, they discovered the Gold and Bastakiah souks, had lunch with an Emirati, and enjoyed a camel back ride which took them to the middle of the desert where they spent an amazing evening in a camp set up just for them.

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The whole experience was also completed by a visit to Abu Dhabi, the Emirates must-see capital, allowing them all to discover Sheikh Zayed Grand Mosque at sunset as well as the Louvres Abu Dhabi, famous museum designed by Jean Nouvel.

5-day and 4-night programme for 120 people

This incentive took place in Dubai. Once an arid desert, the emirate is now one of the most dynamic countries on the planet, with futuristic buildings, artificial islands and luxurious hotels.

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An immersive journey reflecting the emirate&rsquo;s identity, combining tradition and modernity.

The Ford Ranger Raptor is a unique pickup truck designed to master its environment. So where better than the desert to let this truck&rsquo;s &lsquo;Performance DNA&rsquo; express itself?

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This is why, following on Ford&#39;s request, we chose Essaouira, in Morocco, for the launch of the new Raptor, and gathered nearly 350 European journalists who tested the pickup truck, appreciating its design and ability to tackle all kinds of terrain.

Allowing Ford’s new pickup truck to express itself in the middle of the desert

Ford - Ranger Raptor press launch

Among the different monuments of Milan, the famous &quot;Scala&quot; is particularly emblematic. We chose this icon of Italian culture as the venue of the annual convention of the brand&#39;s French network, bringing together 350 Toyota dealers.

 
As part of the programme: one half-day meeting to reveal the two new strategic models of the brand, three workshops and one festive evening to thank the network, conveying Toyota&rsquo;s various key messages for the coming year.

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